Goodair

Group profile

Families with resident dependent children (but not students) are common. Established family groups and White ethnicity predominate, as do individuals born in the UK. They are more likely than the Supergroup average to have been resident in their terraced, semi-detached, or detached houses for more than one year. Levels of multiple car ownership are high. Properties are owned and typically have surplus living space. Associate professionals and administrative occupations are prevalent, and parents are likely to be in middle age or approaching retirement. Educational attainment is above the Supergroup average. Scattered developments and concentrations are found in many small towns.

Wider pattern

Pervasive throughout the UK, members of this Supergroup typically own (or are buying) their detached, semi-detached or terraced homes. They are also typically educated to A Level/Highers or degree level and work in skilled or professional occupations. Typically born in the UK, some families have children, although the median adult age is above 45 and some property has become under-occupied after children have left home. This Supergroup is pervasive not only in suburban locations, but also in neighbourhoods at or beyond the edge of cities that adjoin rural parts of the country.

Group profile

Mainly concentrated in suburban areas, these terraced and semi-detached developments are less overcrowded than the Supergroup average, and resident households are more likely to own two or more cars. There are fewer residents aged 25-44, and a larger share of residents employed in administrative and secretarial occupations. Residents are more likely to have been born in the UK, less likely to have been born in the EU or Africa, and much less likely to self-identify as Bangladeshi.

Wider London pattern

Many families in these neighbourhoods have young children. Housing is principally in the social rented sector, in terraced or semi-detached units. While over-all residential densities are low, overcrowding is also prevalent locally. Residents are drawn from a range of ethnic minorities, with many identifying as Black and above average numbers born in Africa. Numbers identifying as of Chinese, Indian or White ethnicity are below average. Levels of proficiency in English are below average. Levels of separation or divorce and incidence of disability are both above average. Education is typically limited to Level 1, 2, or apprenticeship qualifications. Few residents work in professional or managerial occupations but the employment structure is otherwise diverse: it includes skilled trades, caring, leisure and other service occupations, sales and customer service occupations, construction, and work as process, plant, and machine operatives.